E-COMMERCE PHOTOGRAPHY WITH IPHONE

You’ll learn the basics of lighting theory as it relates to iPhone photography. Once you understand light, you’ll be able to modify your DIY rig and get the right lighting for your products.

Alex shows you how to build the simplest DIY studio for iPhone product photography. This includes a painted shooting container (for a white background), reflectors (to shape the light), and a few ways to mount the iPhone without a tripod.

Smartphones have obvious limitations for photography. This lesson identifies these and shows you how to work around them by using the 645 PRO Mk III iPhone application to manually control the exposure, focus, white balance, shutter release, and more.

The fun begins! It’s time to apply what you’ve learned so far. You’ll learn how to set up your studio and begin taking product shots of small items – in this case, a pen.

Next, you’ll learn how to get the focus and exposure right for tiny details (in this case, fine gems on a piece of jewellery). Alex will explain why you should never use your smartphone’s zoom, and how to expose for light and dark areas within an image.

This time, you’ll learn how to shoot a product with texture – and how to adapt the lighting to fit. Alex is shooting a textured necklace on a red background.

Learn how to get the classic ‘top-down’ shot with a minimal white background, shooting a pen and leather pouch.

Glossy subjects can pose some lighting challenges. Learn how to do it perfectly, shooting this watch on a minimal white background.

Continuing with the top-down approach, we’ll start to introduce different angles to best capture your subject using lipstick and cosmetic powder on a black background as an example.

Learn the simple yet classic side shot. Alex will be using hair care products on a white background for this one.

In this lesson, you’ll go beyond what you’ve already learned. Alex will show you how to create dynamic compositions to make your products truly shine. He’ll be using various props and textures to get the perfect shot of these starfish necklaces.

You’ll learn even more composition skills to take your product photography to the next level. Alex will be shooting a wine bottle with a filled glass and artificial grapes to add context and an element of creativity to his shots.

You’ll get an intro to the ideal post-production workflow to make your iPhone photos stand out. Alex will be using an iPad and the Photogene 4 app. Using PhotoSync, he transfers his photos from his iPhone and begins working on the first pen that was shot.

Next, you’ll learn how to make tiny detailed adjustments and retouching. Alex will be cleaning up the gemstones on a horse’s head pendant (as well as digitally replacing a missing stone!).

You’ll learn how to get the exposure, sharpness and white balance perfect with a complex subject background, using a chain and watch as a case study.

Now you’ll find out how to effectively edit an image with varying textures with this glossy silver bracelet with gemstones.

Here, Alex continues the previous lesson, showing you how to effectively edit a dark-colored wristwatch on a white background.

Learn how to edit a dark subject on a black background for a sharp, professional look using lipstick as Alex’s chosen example.

Find out how Alex captured this amazing splash photo using just an iPhone and Apple earphones as a remote trigger.

Alex shows you how you can capture stunning slow-motion videos that’ll captivate your viewers using an iPhone.

Using iMovie, you’ll learn how Alex produces and creates the slow-motion video from the previous lesson.